You’ll have probably have heard of ‘business coaching’ but it’s quite likely that you have never considered it for yourself. Australian native and successful business coach Gail Gibson has been residing in the UK since 1996 and has recently worked with a company in our industry. Here, she explains a little about the benefits of using a business coach…
Why small businesses need coaching
Running a long term successful business is a piece of cake, right? You know the systems, processes and your customers, just like the back of your hand. Your business keeps ticking along nicely. After many years as a market leader, having built your success on the delivery of excellent customer service, you’re keen to grow your business to the next level.
Does business growth present a challenge?
What plan of action needs to happen to enable you to explore new ways to market your business or improve team performance? Do you have the right people, the right systems and processes, and the right solutions to make growth happen?
How will you keep on track to achieve the results you desire?
Since 2007, I have delivered business performance coaching to entrepreneurs and small businesses along the M4 corridor. Along the journey, I have met many small business owners who are in fact puzzled by the thought of why they need a coach to help them grow their business. On occasion, I have been challenged by people who feel that working with a business coach is a) a costly expenditure and b) unnecessary because they know how to run their business without any outside help. In response, I ask, “What is the number one challenge in your business right now?” Most of the time, this question triggers a steady flow of thought and conversation about what really isn’t working in the business, whether it is to do with profit, people or performance.
FACT: Businesses who get coached simply do better in business. Do you know where you want your business to be but you’re not quite sure how to get there?
Read the full story here as published in the April 2017 issue of THIIS (The Homecare Industry Information Service) which provides a monthly resource for manufacturers, suppliers, retailers and professionals working in the homecare, disability, assistive technology and rehabilitation sector.